who we are:
more than a membership

Because It Matters Fitness is more than a membership. We give you the personal experience you need to get motivated, reclaim lost energy and develop the discipline necessary to feel your healthiest each day.

Our gym was carefully designed with the best easy-to-use strength and cardio equipment, a stadium-quality sound system and spacious locker rooms. We use a UV Germicidal light treatment in all air systems to guarantee ultimate cleanliness.

Our knowledgeable and caring staff creates a comfortable environment where all skill levels are welcome. A lifestyle coach assists you in your exercise and ensures you’re eating nutritious meals that boost your wellness. Every Wednesday, we hold a Senior Day where healthy snacks and drinks are served. A variety of group classes are offered indoors and outdoors beginning on our opening date: October 1, 2020. 

We are a team of passionate coaches working to empower you to train better, eat better and live better. We give you more than a membership. 


    • State-of-the-art equipment 
    • Stadium-quality sound system 
    • Spacious locker rooms 
    • Personal lifestyle coach
    • Outdoor group classes
    • Knowledgeable staff at your service 
    • UV Germicidal light treatment 
    • 10% military and first responders discount 


    Our members are a diverse group of people, of all ages and skill levels, dedicated to improving their lives with a successful workout regime. Ages 15 and up are qualified for membership. We support our military and first responders by providing 10% off all memberships.


    reach out


    Phone: 352.660.3803
    Email: bimfitcenter@gmail.com

    Countryway Town Square
    24850 SW 17th Place
    Newberry, 32669

    Open 24/7